Help brands become world-class, categorical leaders in the digital-first world.
Let's embark on the journey of how it all started...
Where It All Began
Before T Minus Studios, our team co-founded ShopGLD, a venture that caught the eye of Ryan Brant (co-founder of NASDAQ: TTWO, known for Grand Theft Auto). It was acquired by Brant, and later in 2020 by H.I.G. Growth Partners. Those early wins taught us what it takes to scale—and the marketing gaps that can hold you back.
T Minus Studios Takes Off
We launched T Minus Studios to help startups, SMBs, and Fortune 1000 companies grow as their fractional CMO and marketing partner. We started small, working with just a few clients, but delivered big—helping them hit early milestones while dreaming of scaling our impact globally.
Y Combinator SUS
We joined Y Combinator’s Startup School (YC SUS), home to giants like Airbnb and Stripe. Graduating in 2018 and returning in 2019, we honed our approach to solving the toughest growth challenges founders face—building a playbook that’s now fueled $100M+ in attributable revenue.
COVID Strikes
When COVID hit, we found our sweet spot: helping B2B companies become category leaders. With our Customer Acquisition as a Service (CAaaS) and CMO as a Service (CMOaaS), we drove $40M+ ARR for a tech firm and helped others raise capital at their target valuations—all while navigating a digital-first world.
Expanding Our Impact
We grew our services beyond acquisition, adding depth with CMOaaS roles. Our focus stayed the same: real results that move the needle for founders like you.
Meeting New Needs
In 2024, we launched Marketing as a Subscription (MaaS) to meet the demand for on-demand execution—helping companies without in-house bandwidth achieve digital excellence.
We're founders too. We created the agency we wish WE had to work with...
We built T Minus Studios because we wished we’d had a partner like this when we were scaling our own companies. Entrepreneurship runs deep in our team's DNA. With firsthand experience founding companies, achieving successful exits, and guiding others from ground zero, our team intimately understands the daily challenges of scaling a business. These experiences fuel our passion for helping brands grow profitably and succeed. Entrepreneurship runs deep in our team's DNA.
Our Values
Our values aren’t just words—they’re how we show up for you every day.
Make an Impact
We’re here to drive real change—helping you grow, delight your customers, and hit your biggest goals with marketing that works.
Relationships
We take the, 'If you wouldn't work with someone for a lifetime, don't work with them for a day' approach. We believe in building deep, lasting connections with our clients, partners, and team members. Compounding happens not only in investing but also in relationships.
Stay Lean & Agile
We move fast and smart, adapting to your needs and the market so you can seize opportunities without the bloat.
Create Win-Wins
Business doesn't need to be a zero sum game. Our philosophy is grounded in creating value for all stakeholders. We don't waste time negotiating over the hyphen in a 50-50 deal. Parties should seek mutually beneficial relationships, or not engage in business at all.
Mindful Communication
We listen, speak honestly, and keep you in the loop—because clear, empathetic communication builds the trust you deserve.
Bias Towards Action
We champion a proactive mindset, always ready to turn ideas into action. Our team embraces initiative and decisiveness, ensuring that we not only dream big but also act promptly to make those dreams a reality.
Our team
A dynamic blend of experts in full-stack marketing, demand generation, PR, sales enablement, full-stack development, and cinematography. With backgrounds ranging from Fortune 500s to scaling startups, we unite to bring innovation, excellence, and clear, honest communication to every engagement. Our diverse skills ensure a comprehensive approach to challenges, delivering cutting-edge solutions in today's evolving landscape.
Alan stands as a seasoned professional in the realm of cinematography, showcasing an extensive portfolio marked by his directorial and production contributions. His creative footprint extends across influential entities like Google, Netflix, Meta, and UPMC, where he has consistently crafted compelling visual narratives. With a keen eye for cinematic storytelling, Alan brings forth a wealth of expertise in the dynamic and ever-evolving world of visual content creation, exemplifying a commitment to delivering high-quality and impactful cinematography.
Robert is visual creative with a fervor for crafting futuristic experiences and pushing artistic boundaries. Exploring a myriad of visual art concepts, he thrives on giving birth to innovative ideas. Beyond creativity, Robert finds solace in nature and resets by running hot laps out on the track, channeling the same passion that fuels his creative thinking. For him, technology serves as a vital bridge, enabling the transformation of bold ideas into vibrant realities.
Justin is fueled by a fervent passion for building startups and contributing to the rapid growth of those that have identified product-market fit. After his first startup was acquired by founder of TTWO:NASDAQ, he went on to help several other startups achieve tens of millions in revenue.Beyond the realm of work, he immerses himself in the great outdoors, relishes the joys of travel, finds solace in the world of literature, and cherishes quality time spent with his loved ones. This diverse set of interests not only enriches his personal life but also adds depth to his perspective, enhancing his ability to navigate the dynamic business landscape.
Spencer possesses a commitment to fostering the growth of businesses online. His expertise encompasses a comprehensive understanding of multi-channel marketing strategies, and demand generation techniques. Having spearheaded the growth of multiple e-commerce & emerging B2B tech ventures, Conners has demonstrated a flair for cultivating distinctive brands with widespread appeal. He now focuses on strategic marketing initiatives, demand generation tactics, and effective client acquisition strategies. Outside of work, Conners enjoys quality time spent with his fiancée and family.
With over 10 years of experience in full-stack development, Shahab excels in handling front-end and back-end web applications, development, server-side scripting, database management, and hosting configurations, extending to client-side interfacing, UX, and visual design. Beyond the realm of work, Shahab finds solace and joy in spending time in the mountains, blending his technical expertise with a passion for outdoor pursuits. This combination not only defines his professional proficiency but also contributes to a well-rounded and dynamic skill set.
With over 15 years of marketing and PR experience, Jen has been at the forefront of driving initiatives for emerging tech startups, Fortune 500 companies, and healthcare organizations. Her extensive professional journey is complemented by a unique perspective, holding a doctorate in Eastern medicine. This diverse background positions Jen as a seasoned professional capable of navigating the dynamic landscapes of both modern marketing strategies and holistic healthcare approaches.
After graduating from Yale, Christopher cultivated his expertise at a digital agency, focusing on content marketing and on-domain SEO strategies for a diverse range of e-commerce and local business clients. Since 2013, he has ventured into the realm of software, dedicating his efforts to local search and lead generation for national brands. His client roster includes notable names such as Bank of America, Nationwide Insurance, Smashburger, and Western Union.
Our locations
Pittsburgh, Pennslyvania
3706 Butler St, Pittsburgh, PA 15201
